Growing Inbound Links for Search Engine Optimization – What Does Google Advise?

SEO Expert Kolkata
Search engine optimization (SEO) is required for desired page ranking and website traffic. SEO tactics are constantly evolving for superior results. You should also keep an ear out for the suggestions of Google to optimize your website for more customers, improved business, and stronger brand image.

What does Google Suggest for Search Engine Optimization?

Google’s Webmaster Guide emphasizes on link building options for SEO or Local SEO Services. Link-based analysis used to determine a website’s standing involves the quality assessment of sites that connect to it. Websites with more superior quality backlinks are granted a higher page rank. Google has the know-how to recognize websites that include genuinely helpful pages of content and natural backlinks. It also discards a sudden spike in backlinks as this is usually achieved through artificial or commercial efforts. Websites that exhibit a gradual rise in number of backlinks that originate from unique IP addresses and domains are preferred.

What Kind of Backlinks Work with Google?

Google advices website admin to keep away from backlinks from spam my link farms and excessive link bartering as this may discredit your website. Registering on lesser known directories and websites that have nothing to do with your line of business also does not add any value to your Page Rank. The one and only way to get natural backlinks is to develop content that is can be used by customers. This by itself would encourages other websites to link to it.

Matt Cutts of Google’s search quality team has a few simple tips to get backlinks that make a difference:

Participate in blogs and forums: Be an active participant of social forums and blogs. Publish writing pieces and white papers that impart genuine information to users. If you have something worthwhile to offer, comment on other posts and give readers the benefit of your expertise and experience. Gradually build an authoritarian position.

Write a blog and make posts more available: Email newsletters to frequent blog members so that they have faster access to important information.

Innovative content: The cyberspace is clogged up with replicated content. If you take care to create original articles or discuss an original topic, it makes a huge difference.

Social media networking: Become a regular and interactive member on social media networks that assemble communities of prospects and niche audiences that can take advantage of your knowledgeable inputs and convert into loyal clients.

Simple website design: Effortless navigation is a vital element of website design. Make sure each page is easily accessible and can be opened through direct links and bookmarks.

Register in directories: Consider listing your website in quality directories. Focus on those that have a high Page Rank (3 or 4 at the minimum) and are reviewed by humans and not software. Some of these directories are Business (dot) com, DMOZ, Yahoo!, etc.

Clearly, for successful SEO Service and consequent high page rank, your goal should be centered around getting superior backlinks rather than quantity. This can only be achieved if you publish content that captures clients’ interest because of its authenticity, value and relevance to their expectations.


Link Building the Right Way to Rank on Search Engine

Link Building Clues that Produce Results. In this article we will be explaining some ethical link building tips that will provide your SEO efforts an increase.

A smart way to build backlinks to your site is to get a designer to create a widget or a template that you can distribute online. Your widgets will bring you more backlinks if you allow more exposure to them. This is because each of the widget that is downloaded will have a credit back to your website. So many people search the web for free apps to use on their site you’ll be surprised. The vast majority of people don’t mind giving you credit and keeping your site intact. So for example, let’s say you created a template that was downloaded by 10,000 webmasters. It is possible that you could gain as many as 10,000 backlinks from those webmasters. That is an amazing number! It is imperative that you use some imagination and innovation to provide templates that people are interested in so that you benefit from the backlinks they create to your site.

Using Squidoo is one way to increase your quality backlinks. The plus point with these services is that you can create your own page, add content along with your links in only a few minutes. These type services help walk you through creating a anchor text that is appealing to search engines. The biggest advantage you have with these services is that you have complete control over the content and the links that you add. You can change your links any time you want and it doesn’t take much effort to really maintain these pages. This is a great way to create backlinks that are considered by Search Engines and the best part it’s free. It’s free to create your backlinks this way and many search engines such as Google and Yahoo will actually accept them. You are capable of creating backlinks that will be acceptable to search engines without costing you a lot of money. You don’t have to pay a dime to create these backlinks and best of all the search engines will count them.

You will also be able to write and submit your articles to directories all over the net and get more links that way too. Writing and submitting articles online to catalogs and directories will help you gain more links as well. Your site will benefit from the submission of written articles to the many directories available online for backlinking. You can also backlink better by writing and submitting articles to online directories. There are many article directories that accept niche articles on various topics. Small simple articles and resource box is all it takes to get started. You just have to write small articles and send them in. Sending them in is easy to do just write the article and send it in. You don’t have to much else than write a small concise article and submit it to the directories. When you submit your articles you can also attach a resource box. Resource boxes are allowed to be attached and sent with your articles. Sending a resource box along with your article is a good idea. Submitting a resource box along with your small articles is a good way to collect resource info. Your resource box is the ideal place to enter your anchor text becuase it is your backlink. There are also automatic submission software tools in the market that allow you to submit your articles to directories automatically without any human intervention, Spending some money on such tools will allow you to save time and at the same time build links fast.

All in all, if you put them to use, the tips we share above can provide your link-building venture a new increase. Make sure you don’t get involved with any blackhat or shady link-building approaches because this will dismantle all the hard work you put in.